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Agency Spotlight

McCann-Erickson Business Communications

McCann Erickson's motto is Truth Well Told. It guides our work producing tangible business results.

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abba Knowledge Zone


Gareth Allcock

Using a proposition to increase your value in the marketplace

Gareth Allcock
Senior Consultant

Case Study: MSoft - Strategy & Proposition

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Julie Clare

Putting your brand in the driving seat

Using promotions to overcome consumer apathy in the automotive sector

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David Thomas

Rough guide to cross border branding

It pays to be aware of the pitfalls and challenges unique to branding a multi national company.

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abba Agency News


abba Chairman Election Campaign

Video presentations from Whitebox Digital, The Team, WebOptimiser and Clear Communications.

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Winner of Clear Communications trophy announced

Clear Communications awards trophy to University of Gloucestershire student

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