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Useful Links

This area is designed to show informal links with other organisations in the marketing and communications fields and give a snapshot of their roles. None of these organisations necessarily endorse ABBA but our member firms and members belong to many of them.

This resources area will gradually grow, displaying information about other sites and resources of particular relevance and interest to the business-to-business marketer.

abba Affiliate Member: Express Systems

At Express Systems, we've put Synergist software in place for a wide range of creative agencies, consultancies and architects. We pride ourselves on having the knowledge and skills to satisfy the priorities for your business and help you achieve even greater efficiencies with this proven system.www.exsystems.co.uk/

B2B Alliance

A collaboration between 8 trade associations & industry bodies, and covering 13 distinct B2B disciplines, this site also brings you up-to-date information on current training/event programs developed to serve the needs of the broad B2B Marketing community: SMEs, Corporates and Marketing Practitioners. www.b2balliance.info

The Chartered Institute of Marketing

The Chartered Institute of Marketing is the world's largest body dedicated to sales and marketing. It is an international membership organisation for marketing professionals, dedicated to the continuous development of marketing skills with the ultimate aim of increasing customer satisfaction in members' businesses. www.cim.co.uk

The Direct Marketing Association

The Direct Marketing Association's mission is to represent the best interests of its members by raising the stature of the direct marketing industry and giving the consumer trust and confidence in direct marketing.

It offers member companies and their representatives a number of services including lobbying, setting standards, negotiating terms of trade with suppliers, activities, research and information as well as playing an active role in raising direct marketing's profile. www.dma.co.uk

The Institute of Direct Marketing

The Institute of Direct Marketing is the internationally-recognised leading body for the professional development of the discipline of direct marketing. It sets standards and promotes professional excellence by providing comprehensive professional development and training, education, qualifications and information services of the highest quality.

It is a modern, forward-thinking Institute ­ at the leading edge of one-to-one marketing ­ dedicated to keeping the profession abreast of new techniques, new media, new technology and business practice. Founded in 1987, The IDM is a non-profit organisation.

1 Park Road, Teddington, Middlesex TW11 0AR.
Tel: +44 (0)208 977 5705 Fax:+44 (0)208 943 2535.

The Institute of Practitioning Advertisers

Institute of Practitioners in Advertising's mission is to serve, promote, and anticipate the collective interests of advertising agencies; and in particular to define, develop, and help maintain the highest possible standards of professional practice within the advertising business. www.ipa.co.uk

Marketing

Marketing claims to be the UK's leading weekly news magazine for marketing, advertising and media professionals. ABBA is in discussion with its new publisher to provide greater B2B coverage, so watch this space. www.marketing.haynet.com

BMA

BMA is the leading professional association for business-to-business marketers and communicators. With 3,000 members worldwide, BMA offers today's markets broad information and education resources, in addition to networking opportunities through local chapters, conferences and seminars. www.marketing.org

The Marketing Society

The Marketing Society is committed to challenging and inspiring its members by creating a place for them to connect with their peers, exchange knowledge and gain access to new thinking.

The Marketing Society Consultancy Register contains details and profiles of all The Marketing Society consultancies and agencies, which subscribe to this service. This provides client members with a quick and easy to use listing of companies, categorised by their area of expertise.

For consultant and agency members it is an efficient and effective way of connecting you to client members looking for the services you supply. www.marketing-society.org.uk

B2B Marketing

B2B Marketing magazine is the only magazine dedicated to the business-to-business marketing industry. Each issue is packed with news, analysis and comment regarding all aspects of B2B marketing, both above and below-the-line, and offers readers practical advice for improving the effectiveness of their campaigns and developing their professional skills. It is the must-have product for business-to-business marketers across the UK. www.b2bm.biz

creativebrief

creativebrief - the global matchmaker, effective search and selection at the touch of a button for creative and marketing people and businesses creativebrief is the first online, interactive, global matchmaking service.

Using the latest Internet technology, it enables agencies and client companies to identify and communicate with each other without the need for intermediaries. With our unique technology, creative service providers can showcase work and profile their people in a real time, online, environment for prospective client companies to view and then brief if they wish. www.creativebrief.com

Cream

Cream is one of the countries leading and most established recruitment consultancies dedicated to the creative industries.

We specialise in sourcing and placing the highest calibre candidates in both freelance and permanent positions, and represent many of the industry's finest art directors, copywriters, designers, artworkers and production and account management staff.

Our clients include some of the most prestigious and well-known businesses in design, advertising and new media. Cream's commitment to quality means that we provide a bespoke service for both the smallest specialist agency and the largest global player.

Cream's consultants all have extensive agency experience and so are ideally placed to understand your requirements. Call 01753 867856 to see how we can help you. www.the-creamery.co.uk

Total Merchandise Ltd.

One of the UK's leading suppliers of Branded Promotional Products, Corporate Gifts, Business Incentives and Printed Company Stationery. Tailor made packages to suit every project and budget, with huge discount packages available to ABBA members. To speak directly to our sales team call us on 01473 327310 or alternatively e-mail us at sales@totalmerchandise.co.uk

Visit our web site www.totalmerchandise.co.uk to view a large selection of our products.

face2face easier meetings

face2face is the first dedicated network of high-quality, public-access Video Meeting Rooms so you can meet whoever you like anywhere in the country - or world - for a fraction of today's travel costs. There are currently 300 Venues across the UK and thousands of affiliated sites globally.

If you would like to arrange a face2face Meeting please call 0870 770 2882 or email bookings@face2facemeetings.com

For more information please visit our website at www.face2facemeetings.com

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